youngsRPS Residential Brochure - Flipbook - Page 16
DESIGNED TO SELL
with Jacqueline Almond Studio
I
n a property market where first impressions are made
on a screen rather than a doorstep, the difference
between a scroll and a sale often comes down to
staging. We sat down with Jacqueline Almond, who is
launching a new home staging and interiors
consultancy Jacqueline Almond Studio, and William
Thornton, Head of Residential at youngsRPS to discuss
why presentation has never mattered more.
At its core, my role is to assess a property through a
buyer’s lens and identify what will increase perceived
value, improve photography and reduce hesitation
during viewings. That often means advising on
decluttering, spatial reworking, light optimisation and
minor cosmetic refinements, while also giving clear
guidance on where sellers should not spend money.
It’s important to distinguish this from traditional
With buyers increasingly making the decision to view a
property solely on the online listing, the way a
property photographs has become just as crucial as its
location or price point. From strategic decluttering to
professional marketing imagery, presentation now plays
a central role in both saleability and value. Here’s what
every vendor needs to know about getting their home
market-ready in 2026.
The Interiors Perspective
styling. This isn’t about decoration for aesthetics, it’s
about positioning a property for sale. When a home
presents clearly and confidently, it allows buyers to
focus on the space itself, strengthens negotiations and
ultimately makes the agent’s role significantly easier.
What gap did you see in the market?
I repeatedly saw sellers caught between two extremes.
Some felt so overwhelmed by the process that they did
very little, while others over-invested in improvements
with Jacqueline Almond
that didn’t meaningfully increase value.
Can you give us an overview of your
services, particularly for sellers?
That highlighted a clear gap for objective, commercially
I provide strategic pre-sale property preparation
designed to maximise buyer interest and support
stronger market performance.
minded advice that bridges interior understanding with
property performance. Sellers need practical direction
rooted in buyer behaviour, not just design trends.
